Are you planning a branding photoshoot? Great, let’s chat about the one question you need to answer before you plan your shoot.

It’s true, there’s one crucial question that you must be able to answer a small business owner or entrepreneur before you even consider booking a personal branding shoot. It’s important to know the answer to this question because it’s the key to unlocking the full potential of your branding photos.

Not all business owners are ready for branding photos. When you’re in startup mode, you may not be able to answer all of these questions clearly and concisely. You might still be figuring out who you want to serve and who it is you serve best.

Finding My Own Brand Story

And that’s okay. From my own experience, it took me a while to figure out who I enjoyed working with the most. As a photographer, I had the unique experience of being able to pivot niches multiple times.

When I first started out in photography, I was convinced that I wanted to be a wedding photographer. However, I figured out that I didn’t love giving up my weekends. Then, I started photographing high school senior portraits. It was really fun, until I felt like I had to reinvent my business almost every season with each new crop of high school seniors.

Finally, I found personal branding photography and it is the ideal mesh of business and brand strategy and photography. I love working with small business owners and entrepreneurs.

The One Question to Answer Before Planning a Branding Photoshoot

The number one question to answer before planning a brand shoot is… “What is your personal brand story?”

In other words, your personal brand story encompasses:

• Who you are
• What you do
• Who you do it for
• Why you do it
• Your unique value proposition

Because a personal branding photoshoot is all about telling your story and your business story through photos. We need to know your brand story. How do you serve your clients? How is it unique from other businesses who do the same thing?

Planning a Branding Photoshoot Resources

How to Plan a Pinterest-Worthy Branding Shoot

Prepare for Your Brand Photo Shoot in 10 Simple Steps

How to Prep for a Brand Photography Shoot

Ready to Book Your Own Brand Shoot?

If you are a small business owner or entrepreneur in the North Dallas area, including Frisco, McKinney, Prosper, Celina, Plano, Little Elm, and more – and you’re looking for a branding shoot with a photographer with a proven planning process in place, I’m ready to chat!

Step 1. Get in Touch – click and contact today

Step 2. Discovery Call – we’ll chat about your business and your vision for brand photos

Step 3. Book your Shoot – if we’re a “match” let’s get you on the schedule and start planning