Are you a lifestyle blogger? Do you need to up your online presence with some professional photos?
Maybe you’ve been blogging for a while, but have only been taking your own photos. That’s amazing!
But you know that you’re ready to take your blog to the next level and you need some content that perhaps is beyond your skillset.
You want to have a photoshoot where you’re not the one running around with a tripod or relying on your “Instagram husband/boyfriend/partner”.
So how do you plan a lifestyle blogger brand photo shoot?
How to Plan Lifestyle Blogger Brand Photos
In order to have a great brand shoot and make the most of your time with a brand photographer, you’ll need to make sure you plan well.
- Define your blog brand
- Choose your brand words
- Choose your storylines
- Identify the types of photos you need
First, you’ll want to define the your blog’s brand. Who are you speaking to in your posts? What type of person are you wanting to attract to your blog?
Second, you’ll want to choose your brand words if you don’t have any yet. Consider your brand words as the type of feeling you want a reader to feel. Maybe it’s welcoming, warm, and helpful. Maybe it’s sophisticated, stylish, and shopping aficionado.
Next, choose some storylines that you’d like your photographer to shoot for you. What are storylines? Well, as a blogger, you probably write about a variety of topics. Perhaps it’s travel, shopping, and restaurant reviews. You may have your photographer take photos of you shopping, with a suitcase, and at a favorite restaurant.
Finally, look at your photos and see what types of photos you need. Are there any gaps in your content? Are you launching any products that you need promo photos for? Do you have a current headshot? Do you need “stock” photos you can use for your social media content?
Lifestyle Blogger Brand Photo Location Ideas
When it comes to location, lifestyle bloggers can plan their sessions for pretty much anywhere.
It can be in your home, your favorite local spots, in a natural light studio, at an AirBnb or VRBO, or at a location from Peerspace. The sky is the limit. As a lifestyle blogger, your choices are endless.
Frisco Lifestyle Blogger Branding Portraits
For Carol’s branding photos, I photographed her in her home, in her backyard, at Shops of Legacy, and finally, at Original Chop Shop.
Carol’s blog shares decor, recipes, health and wellness, and favorite spots around Frisco, Texas.
HELPFUL RESOURCES TO PREPARE FOR YOUR BRAND PHOTO SHOOT
READY TO BOOK YOUR OWN BRANDING PHOTOS?
Step 1. Get in Touch – click here to get started
Step 2. Discovery Call – we’ll chat about your business and your vision for brand photos
Step 3. Book your Shoot – if we’re a “match” let’s get you on the schedule and start planning