You may be wondering how to know when it’s time to hire a brand photographer.
I get it. It’s confusing. When you know you’re ready?
Trying to DIY your photos sounds doable but kind of overwhelming. You’d like to hire a photographer. But is it the right time to hire a brand photographer?
Well, what if I told you that there’s a time and a place for both DIY photos and professional brand photos?
I hope this blog post can help you determine when you should be hiring a photographer and when you should be DIYing your photos.
There is definitely a time and place to book a professional branding photographer. Brand photographers aren’t just portrait photographers – we’re also brand strategists. The job of a brand photographer is to learn about your mission, goals, and vision for your business, and then create photos that reflect the core business brand. In doing so, we create photos that help attract your ideal client.
But, there’s also circumstances where DIYing your photos makes sense. As fun as it would be to have a personal photographer following you around, it’s not very realistic or practical.
Here are a few scenarios that could happen to you:
See what I mean?
When you hire a photographer vs. when you DIY will depend on what kind of business you run, but here are some guidelines.
Hire a photographer for the big things:
DIY your photos when:
In general, if you’re in your first year of business – go ahead and DIY your photos. Once you have established yourself, you have a steady income stream, and you have a clear vision of where you want your brand to go – then invest in a brand photographer to take your brand to the next level.
Here are some examples of different professions and instances when to DIY photos or when to hire a brand photographer.
Maker/artisan:
Hair stylist:
Coach:
Physical trainer:
There is a time and place for a professional brand photographer, and a time and place for DIY.
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Brand photography for women-owned businesses, I've got you covered!
I'm Catie! Brand photographer based in the North Dallas, Texas area.
I work with busy women CEOs who crave more than generic stock photos to promote their business. You want an effortless strategy to connecting with your ideal clients through personal branding photography.
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