Are you wondering if personal branding photography is for you? Are you a business owner or entrepreneur, freelancer, or CEO who is building a personal brand?
Then personal branding photography is for you!
Personal branding photography is for anyone who wants to use visual images to promote their personal brand. This includes anyone who wants to use their personal brand to establish themselves as an expert in their field or attract potential clients or customers.
Personal branding photography is especially useful for industries where you’re building one-on-one trust. This includes real estate, financial advising, business coaching, and most personality driven service based businesses.
By creating a strong personal brand and visual identity, people can differentiate themselves from their competition. They can establish themselves as a trusted and reliable source in their industry. If you work with people one-on-one or in a group coaching basis where you are the face of your business, you need personal branding photography.
Here are a few brand photo ideas for entrepreneurs:
By incorporating a variety of these photo types into your brand photo library, you can create a well-rounded visual brand identity that reflects your business and personality.
Think about your own buying habits. Give a big ticket item, which one are you most likely to go with. A generic, no name brand or a specific, personal brand – given the choice? I’m going to guess that if you’re going to spend some money on something, you’re likely going for the personal brand…
Or even think of something basic like toilet tissue. Are you getting the generic kind or do you pay extra for some Charmin? Both get the job done, but one has you thinking of comfort, while the other might have you thinking of scratchy…but to each their own. Everyone has different values and priorities.
I’ve said it before, but people like to buy from people. Yes, people like buying from brands, but the brand is way more powerful when it has a personal touch to it.
Think about this in the context of a florist. There’s 1-800-Florist (does that still exist?!) and your local floral designer. 1-800-Florist can get it done, but your local floral designer will have a more personal touch. You can work with them directly and get your vision.
There are several reasons why you may need personal brand photography:
With a library of personal brand photos, you can have a consistent and professional visual presence across all of your online and offline platforms.
Step 1. Get in Touch – click and contact today
Step 2. Discovery Call – we’ll chat about your business and your vision for brand photos
Step 3. Book your Shoot – if we’re a “match” let’s get you on the schedule and start planning
Brand photography for women-owned businesses, I've got you covered!
I'm Catie! Brand photographer based in the North Dallas, Texas area.
I work with busy women CEOs who crave more than generic stock photos to promote their business. You want an effortless strategy to connecting with your ideal clients through personal branding photography.