Are you planning a brand session and thinking about what props to bring? And making sure that those props are on-brand and make sense for your business? Then keep reading.

If the idea of posing for brand photos makes you feel stiff or awkward, you’re not alone. One of the easiest ways to loosen up and create more natural, engaging images? Use props!

Props give your hands something to do, add movement to your photos, and help tell your brand story in an authentic way. The key is choosing props that feel natural to you and make sense for your brand.

Here are 10 go-to props that instantly make branding photos feel effortless and dynamic:

1. Your Laptop or Tablet

If you work online, this is a no-brainer. Use it for “working” shots, video calls, or behind-the-scenes moments.

2. A Coffee Mug

Nothing says “CEO energy” like a coffee in hand. Whether you love lattes or herbal tea, this prop adds warmth and personality.

3. Your Phone

You know you’re on your phone constantly for emails, calls, and social media. Let’s capture those real moments in a polished way.

4. A Notebook & Pen

Perfect for entrepreneurs, strategists, and creatives. Bonus: Writing or flipping through pages adds movement to your shots.

5. Branded Items or Products

Have a physical product? Feature it! Service-based biz? Use a branded planner, business cards, or packaging that represents your work.

6. Books You Love

Stack your favorite business or industry-related books for an editorial, high-end vibe. Reading shots also create great storytelling moments.

7. Glasses (Even if You Don’t Need Them)

A stylish pair of frames instantly adds interest and can be used in so many ways—adjusting them, looking over them, or holding them as a thoughtful pose.

8. A Blazer, Jacket, or Layered Clothing

Wardrobe can be a prop! Draping a blazer over your shoulders, adjusting a sleeve, or tossing it over your chair adds easy, natural movement.

9. Headphones or a Mic

If you’re a coach, podcaster, or speaker, this is a must-have for showcasing your expertise in action.

10. Flowers, Candles, or Décor Items

For creatives, lifestyle brands, or those who want a softer, more approachable aesthetic, small décor pieces add personality without feeling forced.

How to Choose the Right Props for YOUR Brand Photos

• Keep it authentic – Use items you actually work with daily.
• Make sure they match your brand aesthetic – Colors, style, and vibe should align.
• Use props that add movement – Adjusting a blazer, flipping a notebook page, or taking a sip of coffee makes your photos feel dynamic.

Your brand shoot should feel like you. The right props help you relax, have fun, and create photos that feel natural and on-brand.

Ready to plan a brand session that actually feels effortless? Schedule a discovery call and let’s make it happen!